“It’s all in who you know.” We’ve all heard it: You have to know “the right people” or have the right pedigree to be successful. Upon entering college, I was told to network and create alliances with influential people. These people would be instrumental in creating my future. And so I kissed up to my […]
Is Work its Own Reward?
Workaholism is so ‘80s. It’s just not cool anymore to kill oneself working, if it ever really was. When I was coming up with the suit-and-tie crowd, being a workaholic was stylish, and killing oneself in the name of the company was expected. And 20-somethings have a lot of midnight oil to spare. Over the […]
How to Write More Content, More Often
For those of us doing business online, we basically write for a living. Whether you’re writing blog posts, articles and guest blogs, product blurbs, or sales pages; the more high-quality, relevant content you generate, the more you get paid – directly, or indirectly over time. There’s stuff I wrote for sites years ago that continues […]
Get Small to Get Big Word of Mouth
Wouldn’t it be great if your blog posts or videos spread like wildfire through social networks? How do you get word-of-mouth like that? Or, let’s say you’ve written a great guest post on a popular doctor’s high-profile site, or you’re interviewed on her podcast. Overnight, thousands of new people discover your website. Would your site […]
The #1 Reason Leveraged Income Eludes Most Doctors
Most practitioners exchange their hours for income. And it can be easy to fall into the artificially limited choice of either working more hours – or charging more for those hours – to increase your income. You’ve seen other doctors create additional streams of income — from stocking a line of supplements in the office to creating and selling a product of […]
3 Things Doctors Must Know to Thrive in Any Economy
There are two Big-E words you will hear frequently during volatile times: “Economy,” as in “The Economy is going into a recession….” and “Everyone,” as in “Everyone has stopped spending money.” Anytime we experience a collective downturn, some practitioners see a once-thriving practice that’s now squeezed by tight-fisted patients and insurance companies, while others thrive […]
How to Beat The Number One Dream Killer
Have you ever known what to do next in your business, and still not done it? Have you had any of those days when you doubt yourself? Maybe you’ve even had those moments when you considered just throwing in the towel and going back to the 9-5. If you haven’t yet, just wait . . […]
Don’t Set Goals . . .
Without also making them automatic. Do you set resolutions for the New Year? I’ve become a bit of a resolution curmudgeon: and not only because I’ve set goals that went nowhere – although I’ve set plenty of those. A few years ago, I wanted a new goal paradigm, a new way of looking at getting […]
Lightning and Thunder
In part two of this series, we discussed those “movies in our minds,” and how the brain can freeze both the images and the meaning of something into place, sometimes never to be questioned again. These “premature cognitive commitments” can and do influence our decisions today. Now, in this final installment, we get to the […]
