Have you ever had one of those dreams where you show up somewhere and realize you completely forgot to prepare for that important test or meeting? Or the worse version: you wake up in front of an audience wearing only your underwear. Dreams about showing up unprepared are the ones people mention … Read More...
Keith Rhys
Where doctors grow their audience and expand their influence.
I'd encourage you to work with Keith. He's an experienced and skilled guide who will help you establish credibility and authority online as a health expert. This has translated into more patients, more income, more impact, and greater service to my goals. Read More Practitioner Stories
Chris Kresser, ChrisKresser.com
The Silent 80%: Why Your Best Buyers Will Never Respond to Hype
When Home Office Cat #1 had a health issue a few years back, he needed pills and potions several times a day. I'd grind and blend some of those powders into his food. Some days I'd do a fairly good job of hiding it and he'd gobble it up. Other days he'd approach the bowl, take one sniff, turn up … Read More...
Why Every Expert Doubts Their Expertise
I've lost count of the number of times a client has asked me some version of, “Should I get another degree?” It’s never the same as asking about adding a new technique or protocol to the professional toolbox. We’re all for lifelong learning—in fact, that’s what this article is about. This … Read More...
The Drill Sergeant in Your Head
Mr. Chattam was my third-grade math and homeroom teacher—an ex-military captain with a precisely trimmed marine cut and crisply pressed shirts. I was terrified of him, yet I lived for his class, because unlike any other teacher, he read aloud to us for a full hour after lunch. His deep voice … Read More...
When the World Feels Like It’s on Fire, Write Anyway
There’s something in the air these days - something hazy and unsettled, the way smoke lingers after a distant fire. And it’s affecting how most of the people I work with approach their writing. They tend to fall into one of three positions. There are the experts who take one look at the day's … Read More...
Paul McCartney and the Art of Building a Legendary Body of Work: 9 Timeless Insights
Here's something I see with almost everyone I work with: the more you care about your work, the more likely it is to sit unfinished. The higher your standards climb, the longer you stall. And the more you've invested in past work, the more the next thing feels like a risk. That's not a character … Read More...
